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MARKET ENTRY SERVICES Innovate, Validate, Partner, Excel Strategy Dynamix provides a range of services to accelerate business growth and to improve profitability. We tailor our services to address each client's specific business issues, culture, and desired business results. |
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Market Entry Services Related Services Case Study MARKET ENTRY SERVICES Whether your firm is entering a new geographic market (domestic or overseas), approaching a new customer base in your home region, developing new products for market or repositioning products for new market segments, Strategy Dynamix offers deep insights, skills and support for your success. We assist clients to set direction, establish action plans, facilitate innovation, gather intelligence, access markets, access and negotiate with partners and guide strategy implementation. RELATED SERVICES Go to Market Strategy & Implementation Planning Product & Service Innovation Facilitation Technology Commercialization Support Market Opportunity Assessments Competitive Business Intelligence & Market Positioning Alliance Partnership Strategy, Evaluation & Management Sales and Distribution Evaluation, Negotiation & Management Client and Partner Relationship Management CASE STUDY: MARKET ENTRY SUPPORT SERVICES POST ACQUISITION SUPPORT SERVICES FOR GLOBAL SPORTING GOODS COMPANY Business Issue A global sporting goods distributor acquired the operations of a U.S. distributor and faced various challenges to complete the ownership transition and then to reposition the business for positive business growth. How We Helped We served as on-call advisor to the CFO and assisted with a range of finance, sales, recruiting and HR needs within the context of improving total business performance. We assisted the CFO to identify financing sources for working capital and coordinated the evaluation process with financial institutions. We identified and qualified corporate and employment attorneys and then coordinated various decision making between the client and attorneys on issues related to the acquisition and workforce issues such as termination and hiring. Moreover, we coordinated the revision of a new company handbook to reduce risk. We also conducted a confidential search in a niche market to recruit a National Sales Manager to lead strengthening of the brand and sales growth. Benefits Delivered At the start the client received immediate on-call attention to address a very specific and urgent issue. As the CFO of the U.S. subsidiary faced various emerging issues during the restructuring process, he could rely, as needed, upon a knowledgeable, bilingual professional advisory team that understands the pace and style of Japanese executives and of multi-cultural organizations far from home headquarters. We combined our understanding of international executive needs with our ability to frame options and decisions and to implement solutions. We diplomatically liaisoned and focused attorneys on specific, high priority issues important to the CFO and the parent corporation. Legal professionals benefited from our role by being able to efficiently convey their recommendations to a Japanese client in a manner suitable for the client. In short, the client leveraged high calibre expertise to achieve urgent business goals and to manage risks. Contact Us See our other service areas: Strategy, Operations Support, Sourcing and Sales Support. |
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